The Power of your CV and Cover Letter

Your First Impression Matters

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Your CV and cover letter are more than just formalities - they are strategic tools designed to open doors and spark meaningful conversations with recruiters and potential employers.

Together, they serve as your professional introduction, offering a compelling snapshot of your skills, experience and potential.

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A CV (Curriculum Vitae) is a structured summary of your career journey. It outlines your qualifications, achievements and relevant experience in a clear, concise format. But a great CV does more than list credentials - it tells your story. It highlights your unique value, showcases your accomplishments and aligns your capabilities with the needs of the role. Whether you’re a seasoned professional or just starting out, your CV should reflect your strengths and demonstrate how you’ve made an impact in previous roles.

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Complementing the CV, the cover letter adds a personal touch. At Morton Philips we regularly advise that candidates that this is your opportunity to speak directly to the hiring manager, expressing not only your interest in the position but also your enthusiasm for the company’s mission. A well-crafted cover letter bridges the gap between your experience and the employer’s expectations, addressing the key criteria as outlined in the position advert or briefing document.

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It should be tailored, confident and insightful - offering a glimpse into your personality, work ethic and motivation. Shorter, succinct cover letters impress more than those that try to tell all in one sitting.

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Together, these documents should entice the recruiter to want to learn more. Think of them as your professional pitch: a chance to present a relevant snapshot of your abilities, such as leadership, problem-solving or innovation, that makes the reader pause and say, “We need to speak with this candidate.”

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In essence, your CV and cover letter are not just about getting noticed - they’re about starting a conversation. When done correctly, they position you as a proactive, thoughtful and capable professional ready to contribute meaningfully.

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So, invest the time, tailor your message and make your first impression count.

Morton Philips – 08 8210 8510– operations@mortonphilips.com.au

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